Category Archives: Uncategorized

The breakfast burrito approach to sell in email

Some will tell you to¬†give away free content in your emails without asking for the sale. “Do it to create balance.” “Do it feel good about yourself.” I disagree, here’s why: Whether you’re selling or not, you’re still selling. Either … Continue reading

Posted in Email Copywriting, Entrepreneurship, Uncategorized | Tagged , | Leave a comment

I applied for a freelance email “gig,” and this is what wrote in doing so…

In case you were wondering, I am actively “drumming” up work in my niche skill of “email-copywriting.” I have been studying the wares and tares of email-copywriting for some time now and can “smell” the scent of success on the … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

Wary story of a sneaky copywriter

I just heard a “horror” story about a guy in the direct marketing industry, a well-known marketer. He’s written many top-selling books and he’s hosted many highly sought-after marketing seminars. As a matter of fact, the guy I’m speaking of … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

Writers that don’t write

Just this last most recent Monday, I was studying “client developing system” for email copywriters. In it, the writer described in brief, a type of copywriter I never had really considered… The type of copywriter that doesn’t write. Yet calls … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

The talent pool just became larger

What I’ve noticed, over the last several years, especially, is a craze in “online” entrepreneurship. Oh sure, there have been entrepreneurs since the beginning of time, that’s nothing new. But as recently as 2015 there has been a spike in … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

Give me your tired, your poor, your huddled masses yearning for good email…

Writing good email consistently isn’t for the faint of heart. And for many writing email, isn’t exactly the highlight of their day. It’s more less something that needs to be done and their is always the lingering question, “could this … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

What your “junky emails” are missing and what you can do to “tighten them up”

Today I figured I’d make it as obvious to you as possible (as if it wasn’t already), what the many benefits of hiring me, as your “professional email-copywriter,” to conversate with your list, on your behalf, regularly, is worthwhile investment. … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

It’s okay to have enemies with friends like these

I have a friend, a good friend, she’s an awesome example of determination and support. The kind of person that shows up, on a rainy day, to roll up your windows during a rain storm, because you were to dim … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

email saves lives

Send an email, save a life. That’s what happened when Ryan Read, a nurse from Texas sent an email. Read had been marathon watching the hit reality HGTV show “Flip or Flop” when she noticed a lump on show host’s … Continue reading

Posted in Uncategorized | Tagged | Leave a comment

An artistic inspiration for email content video shoots

Recently (within the last several weeks), I came across a website, www.littlefears.co.uk. I found the content both interesting and inspiring. The cool thing about ‘Little Fears,’ and Peter, the guy who’s site it is, is what he’s done with his … Continue reading

Posted in Uncategorized | Tagged | Leave a comment